IMAGE, MYTHS AND THE CONTEST OF MEANING

Despite living in constant uncertainty as to the truthfulness of images presented in the media, largely determined by the immediacy of social networks, photography continues to emerge as a fragment of reality, instead of a representation and reaching, in this way, a power that elevates it above the implications of the actual fabrication of facts.

Faced with the loss of referents, inherent to our present digital condition, we continue to claim thepotential of images to make sense of reality, thus propagating a myth of photography as a tool forrevealing evidence and forgetting that the meaning of things is imagined and built by our own discursive systems.

By highlighting the ways in which photography can manipulate, distort or construct certain realities, we can approach the myth of photography as a model of objective representation, as well as the particular meanings it imposes, by unveiling the photographic artifice and using it as…